{"id":39271,"date":"2025-03-20T17:37:08","date_gmt":"2025-03-20T21:37:08","guid":{"rendered":"https:\/\/mdcthereporter.com\/staging\/8357\/?p=39271"},"modified":"2025-04-03T15:18:07","modified_gmt":"2025-04-03T19:18:07","slug":"17-year-old-brewing-up-business-with-cuban-coffee-cart","status":"publish","type":"post","link":"https:\/\/mdcthereporter.com\/staging\/8357\/17-year-old-brewing-up-business-with-cuban-coffee-cart\/","title":{"rendered":"17-Year-Old Brewing Up Business With Cuban Coffee Cart"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Leandro Ortega has always had a business mindset.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Three years ago, the Cuban-born teenager started a mobile car wash company with his dad.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cI work on weekends, from six in the morning to five or six in the evening,\u201d Ortega said.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This past summer, the 17-year-old tapped into his entrepreneurial spirit to win <\/span><a href=\"https:\/\/mydigitalpublication.com\/publication\/?i=837259&amp;article_id=4902973&amp;view=articleBrowser\"><span style=\"font-weight: 400;\">the Idea Center\u2019s pitch competition<\/span><\/a><span style=\"font-weight: 400;\">. The budding business mogul<\/span><span style=\"font-weight: 400;\"> was <\/span><span style=\"font-weight: 400;\">one of two winners<\/span><span style=\"font-weight: 400;\">\u2014<\/span><a href=\"https:\/\/mdcthereporter.com\/staging\/8357\/mci-student-offers-healthier-food-options-with-his-new-venture-verde\/\"><span style=\"font-weight: 400;\">Christian Barruos-Brens<\/span><\/a><span style=\"font-weight: 400;\"> was the other\u2014who <\/span><span style=\"font-weight: 400;\">each received $7,000 in prize money to help ignite their ideas.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ortega, who has a brain tumor that affects his cognitive skills, started Leo\u2019s Coffee, a mobile cart business that caters to students and staff at his high school, <\/span><a href=\"https:\/\/www.easterseals.com\/southflorida\/news-and-stories\/news\/press-release\/leandros-story-a-culinary.html\"><span style=\"font-weight: 400;\">Easterseals Academy<\/span><\/a><span style=\"font-weight: 400;\">. He is a part of their culinary arts program for students with disabilities.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8220;I was super happy,\u201d Ortega said as he recalled the emotions he felt after finding out he had won. \u201cI was so excited that I couldn&#8217;t even speak.\u201d\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Leo&#8217;s Coffee offers a variety of caffeinated beverages, ranging from the classic Cuban colada to espressos and iced lattes. Prices range from $1.50 to $3. The cart has the slogan<\/span><span style=\"font-weight: 400;\">\u2014<\/span><span style=\"font-weight: 400;\">\u201cAroma de La Casa\u201d<\/span><span style=\"font-weight: 400;\">\u2014<\/span><span style=\"font-weight: 400;\">etched on the front. Its open Friday mornings from 7:30 a.m. to 9 a.m. at Easterseals Academy.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8220;I&#8217;m very proud of everything my son does,&#8221; said Ortega\u2019s mom, Anilet Perez. &#8220;He&#8217;s a good son, a good companion and a good person.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Two groups<\/span><span style=\"font-weight: 400;\">, one at Wolfson Campus and another at Homestead, made up of 25 <\/span><span style=\"font-weight: 400;\">participants each were recruited for the competition that focused on food carts.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Participants received assistance creating business models, branding, marketing strategies and the concepts for their carts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ortega found out about the competition through his mentors at Easterseals.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cThey extended the invitation to us, so we met with our education team to choose two students based on their performance,\u201d said Ana Maya, who is a transition services program coordinator at Easterseals.\u00a0 \u201cLeandro was one of those chosen to participate.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The young barista learned about the school in 2022 after his father was badly burned in an accident. During his father\u2019s recovery, the family met a teacher in his therapy sessions that connected them with Easterseals.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cI was thinking a lot about where I would put Leandro in school, because he wasn&#8217;t in school,\u201d said Perez, who immigrated from Cuba with Ortega in 2021.\u00a0 \u201cGod put a teacher in my path who helped me get him into Easterseals.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Among the school services is a culinary arts program. Ortega is a part of a subsidiary of the program, known as <\/span><a href=\"https:\/\/www.easterseals.com\/southflorida\/programs-and-services\/autism-asd-services\/culinary-arts-program\/coffee-on-wheels.html\"><span style=\"font-weight: 400;\">Coffee on Wheels<\/span><\/a><span style=\"font-weight: 400;\">. Students in the cohort receive hands-on barista training and learn entrepreneurship skills.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But Ortega has always had an affinity for coffee, a passion rooted in his Cuban heritage.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cWhen I lived in Cuba, my whole family drank coffee,\u201d Ortega said. \u201cThat\u2019s what I\u2019ve always seen since I was little.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ortega\u2019s family is originally from Mayabeque, a province in Cuba. They moved to Miami seeking medical care for his brain tumor.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cI&#8217;m so grateful to this great country because my son truly wasn&#8217;t learning anything in Cuba because of his illness, and they didn&#8217;t help me teach him,\u201d Perez said. \u201cThank God, after coming to this wonderful country, my son has achieved so many things.\u201d<\/span><\/p>\n<p><strong><i><span style=\"font-weight: 400;\">Click<\/span><\/i><span style=\"color: #3366ff;\"><a style=\"color: #3366ff;\" href=\"https:\/\/mdcthereporter.us19.list-manage.com\/subscribe?u=4fc6146412415baee32007fd7&amp;id=b5cd3712dc\"><i><span style=\"font-weight: 400;\"> here<\/span><\/i><\/a><\/span><i><span style=\"font-weight: 400;\"> to subscribe to our bi-weekly newsletter, The Hammerhead. For news tips, contact us at mdc.thereporter@gmail.com.\u00a0\u00a0<\/span><\/i><\/strong><\/p>\n<figure id=\"attachment_39249\" aria-describedby=\"caption-attachment-39249\" style=\"width: 1920px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/mdcthereporter.com\/staging\/8357\/wp-content\/uploads\/2025\/03\/Leos-Coffee14.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-39249 size-full\" src=\"https:\/\/mdcthereporter.com\/staging\/8357\/wp-content\/uploads\/2025\/03\/Leos-Coffee14.jpg\" alt=\"\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/mdcthereporter.com\/staging\/8357\/wp-content\/uploads\/2025\/03\/Leos-Coffee14.jpg 1920w, https:\/\/mdcthereporter.com\/staging\/8357\/wp-content\/uploads\/2025\/03\/Leos-Coffee14-300x169.jpg 300w, https:\/\/mdcthereporter.com\/staging\/8357\/wp-content\/uploads\/2025\/03\/Leos-Coffee14-1024x576.jpg 1024w, https:\/\/mdcthereporter.com\/staging\/8357\/wp-content\/uploads\/2025\/03\/Leos-Coffee14-768x432.jpg 768w, https:\/\/mdcthereporter.com\/staging\/8357\/wp-content\/uploads\/2025\/03\/Leos-Coffee14-1536x864.jpg 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/a><figcaption id=\"caption-attachment-39249\" class=\"wp-caption-text\">Morning Brew: Leandro Ortega prepares a cup of coffee at Leo\u2019s Coffee, his mobile cart business that caters to students and staff at his high school, Easterseals Academy. ISABEL PAZ\/ THE REPORTER<\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Leandro Ortega has always had a business mindset. Three years ago, the Cuban-born teenager started a mobile car wash company with his dad. \u201cI work on weekends, from six in the morning to five or six in the evening,\u201d Ortega said. This past summer, the 17-year-old tapped into his entrepreneurial spirit to win the Idea [&hellip;]<\/p>\n","protected":false},"author":13482656,"featured_media":39250,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[3],"tags":[65,3721],"class_list":{"0":"post-39271","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-news","8":"tag-the-idea-center","9":"tag-easterseals-academy"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>17-Year-Old Brewing Up Business With Cuban Coffee Cart<\/title>\n<meta name=\"description\" content=\"Leandro Ortega, who won the Idea Center\u2019s pitch competition this past summer, used the contest\u2019s $7,000 seed money to start Leo\u2019s Coffee.\" \/>\n<meta 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